Bruce Tulgan, author of the 2009 book Not Everyone Gets a Trophy: How to Manage Generation Y, explained it perfectly in an article by AARP:
The classic thing is they [Gen Yers] show up on Day One and want to tell you how to change your business … It leads older people to think they have a radically different work ethic, but Gen Yers said 'I thought you want me to care about this place.'
Obviously I offer the Gen Y perspective, but here are valid points I think managers of Generation Y could make:
- Gen Y workers need to realize that there’s a lot of other non-creative crap you need to do to keep a business running.
- Furthermore, there’s a lot you might learn while doing that crap that will help shape your perspective in order to implement new ideas.
- Just because we haven’t done it doesn’t mean we haven't thought of it.
- You have to earn respect before you get more responsibility.
- If you are going to attract young, bright individuals, you need to make them feel like an integral part of the creative process.
- Generation Y is used to a horizontal environment where everyone’s ideas count, and where talents are more important than tenure. That should be helpful to this company because the world is moving that way; the Web is horizontal, not hierarchical.
- When I come up with new ideas, it’s not an insult to you and the way you do things; I just care about what I do.
- I see work as something with a fluid structure I don't want to fully disconnect from. It could be a good thing for you, because I sought out a career I enjoy and plan to spend a lot of time doing ... just not necessarily 9 to 5.
So, is there a middle ground?

2 comments:
i just wanted to say that i enjoyed reading this blog post on this friday evening right before i leave the office for happy hour. i got here off of brazen careerist RSS feed from google reader.
@sunpech -- Thanks so much for your comment. I hope it's the perfect post to read right before you embark on your Happy Hour:) I'm glad you found my blog, and I hope you will keep reading. Cheers!
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